Wednesday, 11 November 2015

Generating new business ideas

Here's the thing about business ideas: there is limitless potential.

Let's start with imagining the simple act of drinking a glass of water.

Is it really simple?

Nope. In order to perform the action 'drink a glass of water', you need:

1: A glass
2: Water
3: A table for the glass of water to rest on
4: The knowledge over how to drink water
5: A functioning water-supply and purification system
6: A functioning mind that enables you to judge the distance to the water, reach out and grab the glass, raise it to your lips, and successfully swallow the water.
7: A desire to drink water, instilled by some clever water-centred marketing

... and you can keep drilling down into finer and finer detail.

The thing I've realised about business ideas that pretty much everything has value, and you can combine any of the wonderful nouns in our world with any of the other delightful verbs, and you end up with a magical product. Creation is actually the easy part - the hardest part is selling.

Ok, so that's not news to anybody, but what I'm currently finding really interesting is starting with basic concepts and then poking around the periphery (e.g. starting with 'glass' and 'water' and ending up at 'home-based training videos on strengthening hand-eye coordination for ultimate water-drinking pleasure') for related concepts.

Of course, insanity lies down that road, because there's the aforementioned infinite number of combinations, and the world's marketplaces don't need more noise.

The trick then is to apply the same fuzzy principle to identify new *markets* that nobody else is targeting (so at least you start off the base that whatever you create will definitely sell), and then re-use that skill to provide your new market with a new product they really want (even if they weren't aware of it until you showed them).

Good luck!

Wednesday, 21 October 2015

Opening a business in Romania

If you're thinking of opening an SME business in Romania, I have good and bad news for you.

The good news: Romania has a Chamber of Commerce and Industry, and it not only has an English version to its website, but it seems to be updated fairly regularly (that is MASSIVE in Romania - kudos to the team behind it!). Here's the link:

The bad news: Romania also has a dedicated Department of Small and Medium Enterprises. You might think that that's good news with a lot of valuable resources for you, but that's where the bad news comes in. You guessed it: English does not exist, according to this website.

Ok, so it's the typical mixed bag. Curiously, I also discovered a very useful business overview with a stack of additional resources on the Romanian Embassy in India and New York's official minisites. Take your pick: or

As a parting thought, I'll leave you with this fact from the above two sites: "97% of all Romanian companies are SMEs."  Certainly it's quick to see even in Bucharest that there bitterly few big-name franchises like you'd be swamped with in any other major city. That leaves a LOT more room for entrepreneurship, and a LOT more competition for you. Good luck!

Tuesday, 6 October 2015

Looking for glamour? Not in this life.

Here's the thing ... I'm just about to turn 30 (in December), and it makes you (me?) philosophical.

Looking back on my glorious twenties - not really, probably just as much of a rollercoaster as yours - I realised that that's the whole point. Contrary to what I'd expected as a teenager, life doesn't suddenly make more sense when you're older.

An awesome movie I've just finished watching sums that up perfectly: Man Up. Finally a British romantic comedy that almost hits all the right Notting Hill notes, but with more zany and less soppy. Also a chance to see Simon Pegg in something semi-normal ... heck, even Game of Thrones' Sam Tarly puts in a surprise cameo.

If you're still in your twenties and hoping it'll all make sense soon, chances are it won't, but that's ok. I have it on good authority one's thirties aren't any clearer, so I'm just going to press on.

What makes Man Up so awesome is its really refreshingly accurate portrayal of the dark comedy that is 'romance', and I reckon it teaches a really valuable lesson I wish I could have grasped early on in my twenties: we're all equally vulnerable, and the stories we tell about ourselves as we go are fragile and beautiful.

Reminds me of this famous poem by Emily Dickinson:
'Hope' is the thing with feathers—
That perches in the soul—
And sings the tune without the words—
And never stops—at all—

Tuesday, 1 September 2015

A jumble...

Here are
Live with them.
Here are
Solve them.
Here is a blank
Fill it.
Here are never-ending
and a rapidly-diminishing supply of
Is this really how you want to spend
Oh look: another
So where is the real
The one that
And isn't it
to end at the

Wednesday, 26 August 2015

A little reminder on perseverance

This blog's become something of a scrapbook for me, where I like to store profound discoveries. Here's one I came across tonight:

There's a lot to ponder in that quote: life on the other side of disappointment, and the necessity (to what end?) of darkness.

How is it that humanity is losing touch with these deeper values, and so many people seem so wrapped up in completely trivial discussions that ignore the shared emotional crisis/adventure that life really is? It's become weakness to admit anything other than delirious happiness (or at the very least a muted 'fine' that nobody even really waits for when asking 'How're you doing?').

No wonder that people keep turning to modern medicine to help them deal with their emotions: we're becoming so emotionally-stunted that we've got no way to deal with anything more deeply than a 'thumbs up' on Facebook (such an ideal world that 'thumbs down' doesn't even exist - until you look at the comments).

Sorry/not sorry if that comes across as a downer. It's really not. It's just me reminding myself - and you, if you're reading this - that failure is not just normal, but necessary.

Friday, 21 August 2015

A glimpse into the near, mid and distant future

Wow. My mind's ridiculously blown right now.

You know how I keep sharing tidbits here and raving that you need to watch/read them? This is one of those times, but cranked all the way up to 11 (I know, I'm sorry).

This isn't about should watch, this is about need to.

For the impatient ones, jump straight into the action here when you have four hours to invest (there are five pages, each getting increasingly better):

Whoa, you're saying, you don't have time for that! Then I'm sorry that you're going to miss the most mind-expanding opportunity I've had in years.

This is only about appreciating the fragility of life, the development of spaceflight, the ridiculously awesome things that SpaceX is doing, and what ensuring the survival of the human species as a spacefaring community will entail.

All of this is delivered in exquisite detail, with witty humour and incredibly moving videos (ranging from 30 second clips to entire 25 documentaries). In fact, just when you're already suffering from information over-load, I beg you to click on the little blue footnote icons throughout the text ... some are just short comments, but others are entire sidebar stories crammed into this little box of awesomeness.

Enough, stop wasting your time here ... go read it. Go blow your mind. Get ready for the future. When they announce that SpaceX has successfully managed to land one of its rockets back on that floating platform (which is expected to still happen THIS YEAR), you'll at least know exactly why that's important.

I had no idea. Now at least I have an inkling, and it is... beyond inspirational, it's actually extremely humbling.

Monday, 10 August 2015

Here's to you, Bucharest

Thanks to YouTube, I discovered one of the best 'as it is' documentaries of the nicer parts of street life in Bucharest.

Once you get past the cheesy soundtrack, it's pretty mesmerizing to watch ... heck, I even experienced a few 'Oh hey I've been there' moments, although everything was a lot bleaker in winter.

Direct link: Bucharest City

In all fairness, I watched this just after a fascinating British documentary series on the tragic drug culture in Bucharest's sewers - watch in order: Video 1; Video 2; Video 3 - so let nobody say that I'm only wrapped up in the 'happy-go-lucky' tourist side of Romania.

I can truly, deeply say that I miss Romania.